A martial arts dojo required a site that reflected an environment of that is both nurturing and respectful. The owner wanted to attract students that wanted to learn the discipline without ego, giving them a genuine grounding and confidence in the world.
We approached this by creating a Zen-like, easy to navigate site using colour sparingly. There is a lack of ‘noise’ in this website, and yet it visually gives prospective students and their parents vital information through the photos and copy to understand what the Dojo has to offer. The result is an approachable, clean and simple-to-use website that showcases the Dojo and it’s ethics while providing vital booking information for students.